POINTS
Learning Points
01
Students will understand the structure of the web and SNS, and learn about a series of marketing activities. Students will learn the meaning and perspective of numbers and effectiveness measurement by setting up an actual e-commerce site (online store), conducting sales practice, practicing measures to attract customers using SNS, and analyzing actual access and sales data.
02
Students learn the fundamentals of video production, from planning and shooting to editing methods, through practical training. Students learn the basic knowledge and skills necessary to express the message they wish to convey through visual media, including image editing, layout, web design, and various other design tools.
03
English language skills are essential for IT personnel to be able to respond globally, for example, to catch the latest technical information from around the world as quickly as possible and to build bridges with overseas engineers. In this course, students are required to take the Technical English Proficiency Test and focus on acquiring English skills that IT professionals can use in the field in the future.
TOPICS
Course Topics
Practical lessons learned from influencers
Influencers who are admired by their generation are invited as special lecturers to teach the art of utilizing SNS for business. Participants will learn how to transmit information on Generation Z media from leading guests and acquire know-how that can be used in the real world.
Hybrid type class
Combination of face-to-face and on-demand classes. Students study online in their free time, while in-person classes are held in the classroom with faculty and classmates for efficient learning. On-demand classes are also supported by faculty and staff.
IT Electives
Students will learn the language used to create websites and practice data analysis using tools that will become more prevalent in the future. By taking a wide range of IT electives, students will further hone their digital skills and expand their future possibilities.
PICK UP CLASSES
Class Introduction
Digital Expression Techniques I, II
Through practical training, students learn the basics of video production, such as scenario composition, camera characteristics, and editing techniques.
media literacy
Using video materials and actual advertisements, students will develop an eye for media from multiple perspectives and the ability to communicate.
Digital Expression Application I, II
The teams will practice planning and production of web and SNS video commercials in response to the issues presented. Each team will present specific promotional measures.
Click here for the curriculum of the Digital Information Course
Recommended for those whose parents are foreign nationals, those who have been abroad for a long time, and international students. Click here for more information about Japanese Language Support Course
Sample timetable (2nd semester of 1st year)
MESSAGE
Faculty/Student Messages
MASAAKI ISHII
Masaaki Ishii
Kanda University of International Studies
Professor, College of Global Liberal Arts
Director, Research Center for Educational Innovation
Supervisor of "SNS Research from Cutting-Edge Case Studies"
We are waiting for people who have a strong desire to pursue what they love and share it with the world.
Now that the set rules of the analog age are no longer applicable in the business world, regardless of industry or occupation, there is a demand for thinking and skills that enable one to effectively use digital technology and information, and to make decisions and take actions from multiple perspectives. The Digital Information course is not simply a course to acquire digital skills. There are also classes that consider how to communicate in a diverse and inclusive manner and how to utilize social networking services for business. The Digital Information Course welcomes students who have a desire to pursue what they love, express it, and share it with the world. We are confident that your studies in this course will greatly expand your future possibilities.
KAITO SASAKI
Kaisho Sasaki
Department of Digital Communication, 1st year
Chiba Keiai High School, Chiba, Japan
TOEIC? 930 points, Practical English Proficiency Test Level 1,
IT Passport
Along with his IT skills, his TOEIC? score was 930.
I am transferring to a university to start my own business.
I attended a Kanda Institute of Languages information session in a negative state after failing my university entrance exam, but to my surprise, I intuitively decided to enroll. What attracted me most was the small class size environment. Although I did not have a concrete vision for my future, my sense of expectation that I could grow and improve my English skills and expand my future possibilities was quickly heightened. After entering the school, I experienced creating flyers to promote the department and also created a website. My skills in design software and Office software improved, and I was also able to obtain qualifications such as IT Passport. As for English, I realized that my speaking and writing skills were weak, but I studied hard and my TOEIC? score rose to 930. From this experience, I began to think that in the future I would like to start a business and teach English to adults. After graduation, my goal is to transfer to a university, which I promised my parents I would do. I also took the "Transfer Examination Preparation Course," and my first choice of university has been decided. She would like to specialize in English education, and in the future, she would like to try her hand at teaching with the use of "ChatGPT" and other generative AI. Studying English and IT at Kanda Institute of Languages will greatly expand my future options. English skills alone are an advantage, but if you also have IT skills, I believe you will be an even more rare talent.
CAREER
Qualifications and Main Career Paths
Aimed Qualifications
TOEIC? Listening & Reading Test
Salesforce (Tableau)
Main career paths
Web marketer, web director, public relations, advertising, IT sales, etc.
MESSAGE
Messages from Graduates
Knowledge of data analysis and analytics is essential for marketing.
The experience here will definitely help you in any position.
I am a product manager for iOS app development at Rakuten TV, a video streaming service. My job is to determine what features should be added to the app in the future and how it should be improved. After graduating from Kanda Institute of Foreign Languages, I worked for domestic and international companies engaged in digital content distribution before joining Rakuten Group in 2020. In my current job, which has a marketing component, knowledge of data analysis and analysis is essential. I learned onsite while being taught by my seniors, but if you are going to work in the IT industry, I think it will be an advantage to acquire knowledge for handling quantitative and qualitative data while you are still a student. A product manager is like a hub that facilitates coordination with engineers, and good communication skills are required. There are many foreign nationals on the team, and communication is in English. I obtained a TOEIC? score of 920 when I was a student, but I sometimes feel that I am not strong enough in the business aspect. However, I can say that what I learned as a student was worthwhile in terms of developing my base English skills. The knowledge and experience I gained in the Digital Information Course will definitely be useful in whatever position I work in the future.
Rakuten Group
Masao Taisai
Department of Global Communication, March 2017 graduation
Kanagawa Prefecture, Nihon University High School
